It can be incredibly gratifying to open your first independent pharmacy and finally see your hard work being rewarded. As you start to hit certain milestones and levels of success, it’s only natural for an entrepreneur to begin thinking about a second location or beyond.
As you are looking into options to attract new patients and grow your patient base, content marketing is one avenue that is worthy of consideration. Perhaps you’ve heard the term “content marketing” but aren’t sure exactly what it is, what it means, or how it might benefit your business. Let’s take a look at how this growing marketing trend might be a catalyst for your patient base growth.
Ever had a patient’s person ask you about facials for their pampered pet? Or if you could recommend a “pet spa”? It’s a thing – and something that could be interesting to consider as a new revenue source for your veterinary practice.
The Pharmacy Business Plan: A Complete Guide
You’ve made the decision – maybe even picked out the exact property – to build or buy a pharmacy. How do you sell your vision to a funder? Your pharmacy business plan is the answer.
In rural communities where the population is spread across many miles and physician numbers are few, pharmacists fill a critical role as healthcare resources. While the need for physicians will never be replaced, services that pharmacists offer are bolstering the overall health of rural communities – especially vaccine administration.